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Info service inworld: how to practice info services in virtual worlds

Abstract:

The practice of research and information service in virtual worlds impacts library services in the Real World. The qualities of libraries in virtual worlds are detailed and the purpose of library services in virtual worlds are critically examined. Some practices for developing and promoting good services in virtual worlds are discussed.

Key words

libraries

virtual libraries

avatars

patrons

branding

marketing

The way I put it in my previous book (Building Library 3.0: Creating a Culture of Participation) is this:

Virtual worlds are informational worlds; and in the world of information, librarians have an unfair advantage over mere slumlords, pimps, and pushers. ...

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