Labeling Systems, Not Labels

It’s important to remember that labels, like organization and navigation systems, are systems in their own right. So it follows that labeling systems, like any other, require planning to succeed. To illustrate, let’s compare two labeling systems:

  1. Unplanned Labeling System

    Faculty Skunkworks
    Office for Instructional Technology 
    K12 PDN Projects Web Page
    Digital Libraries Project
    Office of Technology Management
    Extension Services
    The New Media Center
    Project 1999
    Institute for Information Technology
    English Composition Board
    Technology Dissemination Office
  2. Planned Labeling System

    Arts & Humanities
    Business & Employment
    Communication
    Computers & Information Technology
    Education
    Engineering
    Environment
    Government & Law
    Health & Medicine
    Places & Peoples
    Recreation
    Science & Mathematics
    Social Sciences & Social Issues

What is the difference between these two labeling systems?

If you were a first-time visitor, you’d have little sense of what the labels in the Unplanned System represent. They were created with the assumption that users would know these programs and acronyms. We can assume that this site deals with something academic, because of the labels Faculty, English Composition, and so forth. The list does seem somewhat consistent, as it includes many terms that seem to represent organizational units, such as Office, Services, Board, Project, and Institute. However, some terms are confounding, such as K12 PDN Web Page, Project 1999, Faculty Skunkworks, and ...

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