CHAPTER 1

The World Has Changed

To Be Successful You Need to Influence Up

Influence has always mattered at work. Whether it was necessary to obtain something—like a preferred assignment or a sale to an important customer—or minor favors like time off for personal events, it has always helped to have influence. Nowadays, having influence is even more important—because in order to move up in a company or impact other powerful organizations, you have to deal with a more challenging world.

The rapidity of change and uncertain economies has given way to more complex organizations that have a greater number of stakeholders whose cooperation is necessary—despite the simultaneous need for things to happen more quickly. Many people work in matrix organizations with multiple bosses, or they have jobs that cross departmental boundaries. This requires that they influence others who might not have the same goals or agree on what—or who—is necessary to succeed.

These days, you need powerful people to cooperate in terms of getting information, formal or informal approval to act, resources, introductions, and support (or room to maneuver) for implementation just to get your job done. Therefore, you can’t achieve your objectives without getting help from others whom you do not control.

But merely doing your job won’t guarantee that you’ll advance. In an era of cost cutting and increased competition, organizations have to think about how to grow the top line and create new customers, products, markets, ...

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