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Chapter 3New Competencies

Today’s organizations must function in an increasingly competitive marketplace that shifts constantly without warning or apology. Faced with intensifying global competition, organizations are being forced to perform more efficiently and effectively. They need to solve problems, execute decisions, and serve customers faster, at lower costs, and with less waste. They must improve every aspect of their organization every day. Such change cannot be incremental—it must happen quickly, and it must provide for a breakthrough in how the organization functions.

To achieve this kind of performance, organizations must avoid and eliminate the incompetence that prevents so many from doing their best work. This incompetence takes ...

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