Copyright

Library of Congress Cataloging-in-Publication Data

Johansson, Johny K.  In your face : how American marketing excess fuels anti-Americanism / by Johny K. Johansson    p. cm.   Includes index. ISBN 0-13-143818-2  1. Export marketing--Political aspects--United States. 2. Export marketing--Moral and ethical  aspects--United States. 3. Advertising--Moral and ethical aspects--United States. 4. Anti-  Americanism. I. Title.HF1416.J634 2004303.48’273--dc22                                            2003064361

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  • Manufacturing Buyer: Maura Zaldivar

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