I have no special talent. I am only passionately curious.
In early 2008, when I got my first iPod touch, I knew instantly that I had to create an app for that darling little device. I wasn't a programmer, had never used a Mac, and had a measly $500 budget. In fact, I didn't even have an iPhone, just my iPod touch. But none of that was going to stop me. A few months later my app stormed into the top position on the App Store and was hailed in major news publications around the globe.
If you had peered in my window during those few months, you would have seen me huddled at my computer, absorbed in design tools, messaging developers, and fumbling with Xcode—all before going to my day job. I was determined to figure out how to create a hit app on a shoestring budget, without learning how to code.
It wasn't easy, but I managed to teach myself how to do all the designs, outsource the development, and grab people's attention—all on a budget that paid for itself by noon on the first day of sales. My apps have since graced the front page of USA Today, been featured on Good Morning America, and been praised in the media from Fargo to France as proof that anyone can create a killer app.
Now I'd like to share everything I learned with you, so you can do it too.
Who Should Read This Book
I'm writing this book for people whom I like to call “ideapreneurs”—folks ...