Improving Your Ranking by Getting Linked
While matching a visitor’s search criteria might get your page among the results, one of the key factors in bubbling your page to the top of those results is its popularity, as measured by the number and importance of similar pages (outside your site) that link to it. In short, if you get other sites to link to your site, your page will appear higher up in the rankings.
To improve your ranking by getting linked:
Ask sites with similar content if they would link to your site.
Join Web rings of sites with similar content.
Offer to exchange links with sites of similar content.
Make sure to submit your site to major as well as specific search engines.
✓ Tips
Don’t create bogus domains and then link to your page ...
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