Book description
NEVER COME SECOND PLACE AGAIN
If you're not winning, you're losing. And you don't want to be a loser, do you?
Life is full of opportunities to win or lose on a daily basis. Want to win arguments, negotiate better and get your way in more discussions? Want to pitch ideas that win support and plaudits? Want to get yourself noticed and come out on top in the job market?
Discover how to triumph when it really counts. How can you gain the competitive advantage and come first more often? Learn how to avoid that frustration of not succeeding - when your point isn't heard in an argument, or your hard fought pitch is rejected - and to achieve the results you know you deserve.
THE SCIENCE OF WINNING
Drawing on the latest research and proven psychological principles, bestselling author and psychologist Dr Rob Yeung outlines practical success strategies and powerful scenarios that you can apply to all facets of your life.
This is your strategy book for success at work and in life.
Get the breaks, beat the others and take your life to a whole new level.
Table of contents
- Cover
- Endorsements
- Title page
- Copyright page
- Dedication
- About the Author
- Acknowledgements
- Introduction
- 1: Developing a Winning Outlook
-
2: Winning the Argument
- Winning arguments without arguing
- What's your style of arguing?
- Understanding what your interpersonal style says about you
- Developing your influencing style
- Improving your influence: Understanding what it means to be assertive
- Improving your influence: Taking the time to prepare
- Improving your influence: Applying the DEAR formula
- Improving your influence: Engaging in counterfactual thinking
- Improving your influence: Understanding the need for understanding
- Improving your influence: Helping others to feel understood
- Improving your influence: Adopting both/and thinking
- Improving your influence: Changing the name of the game
- Improving your influence: Keeping our emotions in check
- Putting it all together
- Onwards and upwards
-
3: Winning the Pitch
- Allowing people to come to their own conclusions
- Stories are timeless and everywhere
- The science of storytelling
- Understanding the irrational appeal of stories
- What is a story?
- “SOAR vividly”
- Using vivid language
- The science of the small stuff
- Making money through stories
- Focusing on the O and A
- Adding in a little TLC
- Matching backgrounds
- Turning molehills back into mountains
- Running your story through a final check
- Onwards and upwards
-
4: Winning the Job
- Impressing at interview
- Answering tough interview questions
- Telling stories that sell your skills
- Beguiling interviewers with words
- Using body language to best effect
- Getting invited to more interviews
- Getting help from a network
- Tapping your own network
- Building up your network
- Asking for a bigger salary (and receiving it)
- Onwards and upwards
-
5: Winning the Race
- Getting to grips with organizational savvy
- Honing your organizational savvy
- Taking your organizational savvy to the next level
- Playing to your strengths
- The link between strengths and success
- The role of hard work
- What is a “strength” exactly?
- Identifying your own strengths
- Delving even further into your strengths
- Choosing the right career path
- Pursuing Option A: Reshaping your work to your strengths
- Pursuing a different Option A route: Looking elsewhere
- Taking Option B: Choosing to forge on in spite of your weaknesses
- Bringing everything together to win the race
- Onwards and upwards
- Conclusions: Onwards, Upwards and Over to You
- Index
Product information
- Title: How to Win: The Argument, the Pitch, the Job, the Race
- Author(s):
- Release date: March 2014
- Publisher(s): Capstone
- ISBN: 9780857084293
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