How to use Type

Introduction

This book is intended as an introduction to the use of, and experimentation with, type in design for print and screen. It aims to provide creative, informative, and practical guidance in this essential aspect of visual communication. In order to achieve this objective, there will be a strong visual element drawing on a range of sources, which will reflect cultural diversity. After using this guide, the reader will have a grasp of how to use and—more importantly in the context of the book—experiment with type for a range of applications and contexts, both in print- and screen-based work. As well as giving clear instruction, the book is also intended to be a source of inspiration and a reference handbook.

The various chapters incorporate ...