CHAPTER 12
Selling Yourself in Meetings
 
 
Meetings are the staple of the American business diet. If you could grow good ones, you’d make a fortune. And if you could make every meeting productive, you’d be acclaimed a wizard—nothing less than a Merlin.
Every meeting has its natural barriers to success, including the following:
■ Poor facilities.
■ Technical equipment breakdowns.
■ Uncomfortable surroundings.
■ Boring people.
■ Bad planning.
■ Dull speakers.
■ Unsavory refreshments.
■ Unskilled chairpersons.
■ A lack of direction.
■ Digressions from the agenda.
■ Professional troublemakers in attendance.
■ Unfunny jesters.
■ Unessential interruptions to prove someone’s importance.
The list is endless, but the fact remains that meetings are the most frequent ...

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