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How to Manage Your Agent by Gervich Chad

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3

Anatomy of an Agency—How Agencies Make Money, and How This Affects You

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There may be fewer Hollywood agents and agencies than ever, but those that exist are still the most powerful players in the industry. “If you control [most] of the talent in Hollywood, all of Hollywood has to deal with you,” says screenwriter/director Drew Goddard (World War Z, The Cabin in the Woods), “so the big agencies have more power than ever.”

The truth is: not all agencies are “the most powerful players in Hollywood.” The industry has many agencies, yet most of the real power is consolidated in the hands of a very few companies. “It’s the world we live in, sadly,” ...

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