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How to Manage Your Agent by Gervich Chad

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Introduction

Brad Wollack

Producer: Chelsea Lately, After Lately, The Wayne Brady Show

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“Remember, Brad . . . agents are nothing more than brokers. They go for the easiest, quickest buck.” With those encouraging words from my father upon signing with an agency two weeks before graduating college, I was thrust into the world of Hollywood representation.

Thirteen years and three agencies later, I’ve come to learn that my dad was mostly right. I’ve had the privilege of dealing with agents in almost every capacity imaginable, both as a “buyer” (a producer and executive looking to hire a client or acquire a project) and a “seller” (as a writer, performer ...

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