TOPICS COVERED IN THIS CHAPTER:
• Why your personal profile is important
• How to choose your specialism and niche
• How to build your personal profile and become the ‘go to’ expert
• How to manage your relationships to keep your profile high
The only people who get on in this world are the people who get up and look around for the circumstances they want, and if they can’t find them, they make them.
GEORGE BERNARD SHAW
In this chapter we look at the importance of your personal ...