How to Make Money Marketing Your iPad and iPhone Apps

Book description

The expert guide to marketing your iPhone/iPad app cost-effectively and profitably!

There are so many ways to promote an iPhone/iPad app. What really works and what doesn’t? How can a developer create the right marketing mix? Developers usually have limited marketing resources. They need to capitalize on the activities most likely to build their brand and jumpstart sales in a very competitive space…

Product information

  • Title: How to Make Money Marketing Your iPad and iPhone Apps
  • Author(s): Jeffrey Hughes
  • Release date: November 2010
  • Publisher(s): Pearson
  • ISBN: 9780132619646