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Here are six of the best of the many books about influence:

Flipnosis: The Art of Split-second Persuasion by Kevin Dutton (William Heinemann, 2010)

Influence: Science and Practice by Robert B. Cialdini (Pearson Education, 2008)

The Five Paths to Persuasion: The art of selling your message by Robert B. Miller and Gary A Williams, with Alden M. Hayashi (Kogan Page, 2005)

The Science of Influence by Kevin Hogan (John Wiley & Sons, 2005)

Yes! 50 Secrets from the Science of Persuasion by Noah J. Goldstein, Steve J. Martin and Robert B. Cialdini (Profile Books Ltd, 2007)

The Handling Resistance Pocketbook by Mike Clayton (Management Pocketbooks, 2010)

 

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