Summary

Bottom line (pun intended!), providing good customer service is essential to the success of any organization. If your customers are happy, they will be loyal customers and refer others.

This book covered quite a bit of material, but it is all common sense. With the components provided, you are now empowered to create your own customer service training program and make it as basic or as elaborate as you choose.

•  Analyze/assess the needs of your customers.

•  Get top management to buy in to the need for training.

•  Promote the training classes to the employees as a fun way to improve customer service.

•  Determine those individuals in your organization who should receive training.

•  Determine what information those individuals need ...

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