How To Get People to Do Stuff:Master the art and science of persuasion and motivation

Susan M. Weinschenk, Ph.D.

New Riderswww.newriders.com

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Copyright © 2013 by Susan M. Weinschenk, Ph.D.

Project Editor: Michael J. NolanProduction Editor: Tracey CroomDevelopment Editor: Jeff Riley/Box Twelve CommunicationsCopyeditor: Gretchen DykstraProofreader: Jennifer NeedhamIndexer: Joy Dean LeeCover & Interior Designer: Mimi HeftCompositor: David Van Ness

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