Chapter 8. CREATING THE SURVEY INSTRUMENT

To spell out the obvious is often to call it in question.

—ERIC HOFFER, The Passionate State of Mind

You have the dimensions and subareas determined along with their questions. You have identified the demographic information you require. It is now time to actually construct the survey instrument. Regardless of whether you are using a written or online format, you still need to construct the instrument. Both formats have the same elements:

Introduction

Instructions

Survey questions

Submission

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