How to Design, Implement, and Interpret an Employee Survey

Chapter 6. DEVELOPING EMPLOYEE SURVEY DEMOGRAPHICS

I guess there are two schools of thought about this—yours and mine.

—ERNEST GALLO, The New York Times, May 2, 1988

There are times when all that is required from an employee opinion survey is a single collective response from all employees, but those times tend to be few and far between. More often, information is needed from different groups of employees in order to fully understand their opinions.

A North Carolina manufacturing plant surveyed all 400 of its employees. One of the dimensions on the survey was performance reviews. Over 70 percent of all employees reported being satisfied with the company's performance review system, but when responses were reported by department, positive satisfaction ...