How to Design, Implement, and Interpret an Employee Survey

Chapter 4. DEFINING SURVEY PLANNING ELEMENTS

There's never time to do it right, but always time to do it over.

—JOHN MESKIMEN, The Wall Street Journal, March 14, 1974

Managers are proactive people. They make things happen, and good planning is the best method to ensure things happen correctly. This is particularly true with activities such as employee opinion surveys. You need to identify what you want to survey, who you want to survey, and when you want to survey.