Employee Opinion Survey Formats

To accomplish their objectives, employee opinion surveys use a variety of formats. The most typical surveys take the form of a written questionnaire, or they are conducted online, in focus groups, and in interviews. Sometimes, a company may elect to use a combination of two or more of these formats. In fact, the procedure described in this book suggests a combination of formats. Whatever the format selected, it should be the one that best meets the specific requirements of a company.

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