Book description
Employee opinion is the most important barometer of employment conditions at any company. But marshalling hundreds (or thousands) of individual perceptions into a cohesive workplace inititative demands an organized approach. McConnell presents a practical start-to-finish methodology for getting the most out of an employee opinion survey, from determining what conditions to survey to completion of follow-up procedures. Adaptable to any purpose and organization, McConnell's proven strategies cover:
Do's and don'ts of question design
Selecting response type (multi-choice, rating scales, etc.)
Practical methods for ensuring validity and reliability
Survey administration
Additional chapters cover the nuts and bolts of implementation, communicating with employees about the survey, and how to score, group, and report survey results. Not least, this crucial book shows how to use survey results as a springboard to improved management/employee communication, working conditions, and productivity. CD-ROM included.
Table of contents
- Copyright
- LIST OF FIGURES
- ACKNOWLEDGMENTS
- INTRODUCTION
- ASSESSING YOUR EMPLOYEE OPINION SURVEY NEEDS
- DEVELOPING YOUR EMPLOYEE OPINION SURVEY
- CONDUCTING YOUR EMPLOYEE OPINION SURVEY
- REPORTING YOUR EMPLOYEE OPINION SURVEY RESULTS
Product information
- Title: How to Design, Implement, and Interpret an Employee Survey
- Author(s):
- Release date: May 2003
- Publisher(s): AMACOM
- ISBN: 0814407099
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