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How To Be Great At Doing Good: Why Results Are What Count and How Smart Charity Can Change the World by Nick Cooney

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10Nine Steps to Greatness

Throughout this book we've looked at the hurdles we face in trying to be great at doing good. While the hurdles are real, they're actually pretty easy to overcome. Think of them as six inches tall, barely jutting above the ground but hard to spot in the tall grass. Because we don't notice them, they trip us up again and again. Jumping over them is the easy part. The hard part is noticing they're there and recognizing them for what they are: obstacles that get in the way of doing good.

Does it take a healthy dose of attention to spot them every time? Sure. Does it take some self-discipline to always jump over them? Sure. But it's something every one of us can do. Succeeding at charity doesn't take an inordinate amount ...

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