ACKNOWLEDGEMENTS
It’s customary to make acknowledgments in a book and so, not wishing to fly in the face of convention, here are mine. They’re a tad gushing and emotional in places, but it’s my book, so tough.
My first thanks go to Mark Brundrett and John Mifflin. I don’t know whether they are still about, since I have tried looking for them on the usual sites but can’t find them. Mark was my first sales manager at Reed International and John was the bloke in whose classroom I sat at head office in East Grinstead for two weeks in late 1987 being taught how to sell ad space. Thank you to both of you for your enthusiasm and passion and for giving me the foundation on which my entire working life has been built.
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