Book description
This ebook offers some of the freshest thinking today on practical measures that businesses can implement to create shared value. Originally published in an online forum hosted by Harvard Business Review, it offers valuable advice about how CEOs, other senior executives, and boards of directors can work together to engage stakeholders in new ways, change their companies’ values, build healthier relationships with investors, revamp incentive systems to create long-term value, and develop stronger succession plans.
The authors of this collection of short articles include current or former CEOs, such as Howard Schultz of Starbucks and Dominic Barton of McKinsey & Company, and an array of prominent academics and other thought leaders, including Roger Martin of the University of Toronto, Jeffrey Pfeffer of Stanford, and Alfred Rappaport of Northwestern.
Its editors are Raymond Gilmartin, the former CEO of Merck and, until recently, an adjunct professor at Harvard Business School, and Steve Prokesch, a senior editor at Harvard Business Review who previously worked at the New York Times and BusinessWeek magazine. In their introduction, they offer five specific recommendations on how CEOs can restore public faith in capitalism.
HBR Singles provide brief yet potent business ideas, in digital form, for today's thinking professional.
Table of contents
- Cover
- Title Page
- Copyright
- Table Of Contents
- Introduction
- A New Set of Beliefs for CEOs
- Creating Value: What Should Be the Priority?
- Corporate Social Responsibility Should Be a Good Business, Not Just Philanthropy
- How to Combat Short-Termism
- Rethinking Incentives and Metrics
- The Role of the Board
- Links to the Blogs
Product information
- Title: How CEOs Can Fix Capitalism
- Author(s):
- Release date: July 2013
- Publisher(s): Harvard Business Review Press
- ISBN: None
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