Lesson 3: Establish Project Assessment and Approval Guidelines
Hollywood thrives on creative faith and enthusiasm, but these attributes are not what it uses as its business drivers. To get the green light to move into production, a project must show strong potential for success in the marketplace. In order to assess this potential, the studios undertake sophisticated and thorough analyses of a particular project’s facets, from genre popularity to audience appeal. The goal is to reduce risk by demonstrating market need, and for IT shops this can be interpreted as Lesson 3: Establish project assessment and approval guidelines.
Project management success is a factor that an IT shop can influence early on, by ensuring that only viable, relevant projects ...
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