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High Impact CVs: 52 brilliant ideas for making your résumé sensational by John Middleton

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15Be an achiever

An impressive job description doesn’t necessarily mean you’re good at what you do. Far more meaningful is a substantial record of personal achievements.

Shortly after Gerald Ford succeeded Richard Nixon, one commentator said of the impact Ford had made: ‘A year ago, he was unknown throughout America, now he’s unknown throughout the world.’

You may also have heard the Woody Allen line that 90% of success at work is about turning up. Perhaps that was true a while back, but these days that attitude won’t achieve survival, let alone success.

Potential employers are interested in what you actually do and (more critically) what difference you actually make rather than in what you’re supposed to do. A CV that simply sets out a ...

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