CHAPTER 7
Sales Potential
7.1 Multiple Standard Sales
If you have made the master recordings on HDCAM using the 24P or 25P recording format, then it is relatively easy to produce economically many versions from this master, in many different formats. Directly from the Sony HDW 500 or similar video tape recorder (VTR), assuming it is fitted with all the conversion cards, you could play out in 24P, 25P, 30P, 23.98P, 29.97P, 59.97i, 60i and 50i. That covers most, if not all, of the television formats around the world. From the same master it is possible to print out to film in almost any aspect ratio from 1.175:1 right up to 2.4:1. Clearly, by originating in the economical and convertible formats of either 24P or 25P using the HDCAM, HDCAM-SR tape ...
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