Contents
Chapter 2: Unplanned Events, Heuristics, and the Randomness in Our World
Chapter 3: The Heuristic Approach and Why We Use It
Heuristic Problem-Solving Methods
Genetic Algorithms: A Formal Heuristic Approach
Chapter 4: The Analytical Approach
Introduction to Analytical Modeling
The Competitive-Intelligence Cycle
Chapter 5: Knowledge Applications That Solve Business Problems
Customer Behavior Segmentation
Chapter 6: The Graph Analysis Approach
Introduction to Graph Analysis
Chapter 7: Graph Analysis Case Studies
Case Study: Identifying Influencers in Telecommunications
Case Study: Claim Validity Detection in Motor Insurance
Case Study: Fraud Identification in Mobile Operations
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