Head First Web Design

Chapter 11. The Business of Web Design: Mind Your Own Business

Business in a web design book? Are you kidding me? You’ve mastered pre-production, information architecture, navigation, color, and even accessibility. What’s left in your path to web design mastery? Well, you’re going to have to tackle the business issues of web design. You don’t need a Harvard MBA, but you better know more than just where you deposit your check... or those checks may stop coming. Let’s look at establishing good client relationships and understanding your intellectual property rights. The result? Increased profits and protection for your hard work.

The newest potential client: the Foo Bar

Note

Seriously... who could pass up a client named the Foo Bar?

Jane at Red Lantern just got wind of a big potential client: the Foo Bar, a popular restaurant that needs an online presence. After all the work you did for Jane with Red Lantern, she’d like you to take on the work. She’s willing to pay you well and give you a stake in her company if you can get the Foo Bar gig.

What Foo Bar wants in a bid

1. A basic HTML mockup of one page of the site, showing off the site’s overall look, feel, and layout.

2. A color scheme for the site, including which design elements would have what color, represented in the HTML mockup. ...