Index
A
Achieved eminence, 17–23
artistic domain, 29
dispositional traits, 24
genius, defined, 17
Adaptive strategy, religious conversion, 608–610
Advertising expenditure
audience behavior, 364
in economic boom period, 360
Internet, growth, 360–361
online, 362
print media, 361
television commercials, 362
Aesthetic experience
commercial dimensions, 83
components of, 57–58
evaluation mode, 82
first-order pictorial elements, 51–52
non-verbal viewer reaction, 63
perceiver characteristics, 70
phases of, 60
rating procedure, 83–84
scanpaths, viewer moment, 59–60
theoretical notions, 50–51, 72
theory of value, 82–83
viewer’s contribution, 67–72
visual arts, 50–51, 62
willingness to pay, 84
with film, 57
with museum experience, 72, 74–76
with paintings, ...
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