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Handbook of Research on Global Hospitality and Tourism Management

Book Description

The tourism industry is a multi-billion dollar enterprise, with more people from all cultures and nationalities choosing to spend their leisure time traveling and visiting new locations. To exploit this burgeoning market, tourism agencies must carefully consider the desires and goals of travelers from around the world. The Handbook of Research on Global Hospitality and Tourism Management contributes to the body of knowledge on travel and tourism by presenting a global view of the hospitality industry, including theoretical research into industry trends as well as case studies from around the world. This handbook provides travel agents, owner-operators, and students and researchers in the hospitality industry with the latest research, findings, and developments in the field. Within this handbook of cutting-edge research, readers will find chapters and cases on topics such as travel and tourism in a global economy; local, glocal, and international hospitality; challenges in environmental management; cultural cuisine; and destination management, among others.

Table of Contents

  1. Cover
  2. Title Page
  3. Copyright Page
  4. Book Series
    1. Mission
    2. Coverage
  5. Dedication
  6. Editorial Advisory Board and List of Reviewers
    1. Editorial Advisory Board
    2. List of Reviewers
  7. Preface
    1. SUMMARY
    2. REFERENCE
  8. Acknowledgment
  9. Chapter 1: An Analysis of the Characteristics and Dynamic Development of an Emergent Sustainable Hotel Business Model in Italy
    1. ABSTRACT
    2. BACKGROUND
    3. THE EMERGENT ALBERGO DIFFUSO
    4. THE KEY REQUIREMENTS FOR THE ALBERGO DIFFUSO
    5. WHO ARE THE GUESTS OF THE ALBERGO DIFFUSO?
    6. HOW DO GUESTS RATE THE ALBERGO DIFFUSO CONCEPT?
    7. WHAT ARE THE CHARACTERISTICS OF THE ALBERGO DIFFUSO?
    8. WHAT ARE THE CONSIDERATIONS TO START AN ALBERGO DIFFUSO?
    9. START-UP METHODS OF AN ALBERGO DIFFUSO
    10. SUCCESS THROUGH EDUCATION
    11. VIABILITY OF THE BUSINESS MODEL
    12. THE FUTURE OF THE ALBERGO DIFFUSO CONCEPT
    13. TRENDS IN HOSPITALITY CONSUMER PSYCHOGRAPHICS AND BEHAVIOR
    14. CONCLUSION AND RECOMMENDATION
    15. SUGGESTIONS FOR FUTURE RESEARCH
    16. REFERENCES
    17. ADDITIONAL READING
    18. KEY TERMS AND DEFINITIONS
  10. Chapter 2: ISO14001
    1. ABSTRACT
    2. 1. INTRODUCTION AND PURPOSE
    3. 2. THE CONCEPT AND THEORIES
    4. 3. CHALLENGES FOR EMS IMPLEMENTATION IN HOSPITALITY INDUSTRY
    5. 4. IMPLICATIONS, FUTURE CHALLENGES, AND OPPORTUNITIES
    6. 5. CONCLUSION
    7. REFERENCES
    8. KEY TERMS AND DEFINITIONS
  11. Chapter 3: An Investigation on Cultural Cuisine of Mainland China
    1. ABSTRACT
    2. INTRODUCTION
    3. LITERATURE REVIEW
    4. PURPOSE OF STUDY
    5. SIGNIFICANCE OF THE STUDY
    6. METHODOLOGY
    7. DISCUSSION AND IMPLICATIONS
    8. LIMITATION
    9. CONCLUSION
    10. REFERENCES
    11. KEY TERMS AND DEFINITIONS
  12. Chapter 4: Advancing the Global Perspective of Tourism by Examining Core and Peripheral Destinations
    1. ABSTRACT
    2. INTRODUCTION
    3. BACKGROUND
    4. THE SOUTH PACIFIC
    5. CONCLUSION
    6. REFERENCES
    7. KEY TERMS AND DEFINITIONS
  13. Chapter 5: The Role of Destination Management Organizations in Exploiting Global Opportunities of Tourism Destinations
    1. ABSTRACT
    2. INTRODUCTION
    3. 1. LITERATURE REVIEW
    4. 2. HOSPITALITY SECTOR
    5. 3. COOPERATION
    6. 4. METHODOLOGY
    7. 5. EMPIRICAL RESULTS
    8. 6. DISCUSSION
    9. CONCLUSION
    10. REFERENCES
    11. KEY TERMS AND DEFINITIONS
  14. Chapter 6: The Influence of National Culture and Organizational Culture on the Success of an Expatriate Overseas Assignment
    1. ABSTRACT
    2. INTRODUCTION
    3. BACKGROUND
    4. MAIN FOCUS OF THE CHAPTER
    5. SOLUTIONS AND RECOMMENDATIONS
    6. FUTURE RESEARCH DIRECTIONS
    7. CONCLUSION
    8. REFERENCES
    9. ADDITIONAL READING
    10. KEY TERMS AND DEFINITIONS
  15. Chapter 7: The Impact of Exchange Rate on Tourism Industry
    1. ABSTRACT
    2. INTRODUCTION
    3. LITERATURE REVIEW
    4. DATA, METHOD, AND ANALYSIS
    5. RELATIONSHIP BETWEEN FOREIGN EXCHANGE RATE AND TOURISM DEMAND
    6. CONCLUSION
    7. REFERENCES
    8. KEY TERMS AND DEFINITIONS
  16. Chapter 8: Local Resources to Compete in the Global Business
    1. ABSTRACT
    2. INTRODUCTION
    3. BACKGROUND
    4. EVOLUTIONARY PROCESSES IN THE MODERN GLOBAL TOURISM MARKETS
    5. GLOBAL AND LOCAL FACTORS IN TOURISM
    6. LOCAL AREA RESOURCES IN STRATEGIC MANAGEMENT LITERATURE
    7. CASE STUDY AND METHODOLOGY
    8. THE CASE OF SEXTANTIO HOTELS
    9. CASE DISCUSSION AND FINDINGS
    10. CONCLUSION AND FUTURE RESEARCH DIRECTIONS
    11. REFERENCES
    12. KEY TERMS AND DEFINITIONS
  17. Chapter 9: Role of Social Media in Tourism
    1. ABSTRACT
    2. INTRODUCTION
    3. THEORETICAL MODELS OF SOCIAL MEDIA
    4. SOCIAL MEDIA MARKETING
    5. SOCIAL MEDIA IN DECISION MAKING PROCESS
    6. SOCIAL MEDIA IN TOURISM INDUSTRY
    7. INFORMATION TECHNOLOGY AND TOURISM
    8. ELECTRONIC WORD-OF-MOUTH
    9. DIGITAL DIVIDE AND ITS IMPACTS
    10. SOCIAL MEDIA TOOLS/PLATFORMS AND USER BEHAVIOURS
    11. SOCIAL MEDIA SEGMENTS
    12. SOCIAL MEDIA STRATEGIES
    13. VARIETY OF SOCIAL MEDIA TOOLS
    14. MEASURING SOCIAL MEDIA PERFORMANCE AND EFFECTIVENESS IN TOURISM
    15. REFERENCES
  18. Chapter 10: Organizational Citizenship Behavior
    1. ABSTRACT
    2. INTRODUCTION
    3. CHALLENGES FACING THE HOSPITALITY INDUSTRY
    4. THEORETICAL FRAMEWORK
    5. METHODOLOGY
    6. FINDINGS
    7. CONCLUSION
    8. THEORETICAL AND MANAGERIAL IMPLICATIONS
    9. LIMITATIONS AND FUTURE RESEARCH DIRECTIONS
    10. REFERENCES
    11. KEY TERMS AND DEFINITIONS
  19. Chapter 11: Marketing Global Luxury Spa and Wellness Trends, Experiences, and Challenges
    1. ABSTRACT
    2. INTRODUCTION
    3. WELLNESS TOURISM
    4. THE MEANING OF “SPA”
    5. GLOBAL MARKET TRENDS
    6. GLOBAL WELLNESS TRAVEL TRENDS
    7. GLOBAL SPA INDUSTRY TRENDS
    8. LUXURY SPA EXPERIENCE
    9. THEORETICAL FRAMEWORK
    10. FUTURE RESEARCH
    11. GLOBAL CHALLENGES AND MANAGERIAL IMPLICATIONS
    12. CONCLUSION
    13. REFERENCES
    14. ADDITIONAL READING
    15. KEY TERMS AND DEFINITIONS
  20. Chapter 12: The Influence of National Culture on Customer Service Experience
    1. ABSTRACT
    2. INTRODUCTION
    3. SERVICE QUALITY: NATURE, SIGNIFICANCE, AND DETERMINANTS
    4. HOSPITALITY INDUSTRY: DEFINITION, FUNCTION, AND IMPORTANCE
    5. HOSPITALITY INDUSTRY IN TAIWAN
    6. CONCEPTUAL MODELING OF CUSTOMER BEHAVIOR
    7. CROSS-CULTURAL ANALYSIS OF HOSPITALITY CUSTOMER BEHAVIOR: HOFSTEDE’S CULTURAL DIMENSIONS
    8. BEYOND HOFSTEDE: ANALYSIS OF HOSPITALITY CUSTOMER BEHAVIOR THROUGH THE LENS OF CHINESE CULTURAL VALUES
    9. CHINESE CULTURE AND CUSTOMER SERVICE EXPERIENCE: A REVIEW OF EMPIRICAL RESEARCH
    10. CHINESE CULTURE AND CUSTOMER SERVICE EXPERIENCE: EVIDENCE FROM THE TAIWAN HOSPITALITY INDUSTRY
    11. CONCLUSION
    12. REFERENCES
    13. KEY TERMS AND DEFINITIONS
    14. APPENDIX
  21. Chapter 13: Tourism Development in Least Developed Countries
    1. ABSTRACT
    2. INTRODUCTION
    3. GLOBAL HOSPITALITY AND TOURISM BUSINESS LANDSCAPE
    4. TOURISM A KEY ECONOMIC SECTOR IN LDCS
    5. REQUSITES FOR TOURISM BECOMING KEY DRIVER FOR SUSTAINABLE DEVELOPMENT IN THE LDCS
    6. VALUE AND SUPPLY CHAIN: SYSTEM PERSPECTIVE FOR TOURISM DEVELOPMENT IN LEAST DEVELOPED COUNTRIES
    7. TOURISM DEVELOPMENT STRATEGY AND PARTNERSHIPS
    8. CONVERGENT AND DIVERGENT INTERESTS OF GOVERNMENT AND BUSINESS
    9. CONCLUSION AND RECOMMENDATIONS
    10. REFERENCES
    11. ADDITIONAL READINGS
    12. KEY TERMS AND DEFINITIONS
    13. ENDNOTES
  22. Chapter 14: Diversity in Hotel Industry
    1. ABSTRACT
    2. INTRODUCTION
    3. DIVERSITY IN HOTEL INDUSTRY
    4. DIVERSITY MANAGEMENT, SATISFACTION, AND TEAMWORK
    5. CONCLUSION
    6. REFERENCES
    7. KEY TERMS AND DEFINITIONS
  23. Chapter 15: The Impact of Food Trends on Menu Innovation
    1. ABSTRACT
    2. INTRODUCTION
    3. MANAGING MENU INNOVATION
    4. TRENDS IN MENU DEVELOPMENT
    5. METHODOLOGY
    6. ANALYSIS AND RESULTS
    7. DISCUSSION AND CONCLUSION
    8. REFERENCES
    9. ADDITIONAL READING
    10. KEY TERMS AND DEFINITIONS
    11. ENDNOTES
  24. Chapter 16: Risk Management Strategies and Management Implication of Cultural Difference for a P2P Virtual Enterprise
    1. ABSTRACT
    2. INTRODUCTION
    3. COUCHSURFING AND GILBUT
    4. RISK MANAGEMENT STRATEGIES
    5. MANAGEMENT OF CULTURAL DIFFERENCE
    6. BALANCED RECIPROCITY
    7. CONCLUSION
    8. REFERENCES
  25. Chapter 17: Lesotho, a Tourism Destination
    1. ABSTRACT
    2. INTRODUCTION: MAPPING THE TOURISM LANDSCAPE OF LESOTHO
    3. POINTS AND MEANS OF TOURIST ENTRY INTO LESOTHO
    4. ACCOMMODATION PRODUCTS IN LESOTHO
    5. BUSINESS OPPORTUNITIES
    6. RECOMMENDATIONS
    7. STRUCTURAL GOVERNMENT IMPROVEMENT PROJECTS THAT WOULD AID TOURISM GROWTH
    8. CONCLUSION
    9. REFERENCES
    10. KEY TERMS AND DEFINITIONS
    11. ENDNOTES
  26. Chapter 18: How Do Pre-Alliance Motives and Strategies Affect Post-Alliance Performance in the Airline Industry?
    1. ABSTRACT
    2. INTRODUCTION
    3. SYSTEMATIC LITERATURE REVIEW AND EMERGED THEORETICAL FACTORS
    4. MAIN FINDINGS
    5. FUTURE RESEARCH DIRECTIONS
    6. CONCLUSION
    7. REFERENCES
    8. KEY TERMS AND DEFINITIONS
    9. APPENDIX
  27. Chapter 19: An Analysis of Hospitality and Tourism Research
    1. ABSTRACT
    2. INTRODUCTION
    3. BACKGROUND
    4. INNOVATION AND THE LEARNING ORGANIZATION
    5. METHOD AND ANALYSIS
    6. DISCUSSION AND IMPLICATIONS
    7. CHALLENGES, LIMITATIONS, ASSUMPTIONS
    8. CONCLUSION
    9. REFERENCES
  28. Chapter 20: Privileges and Problems of Female Sex Tourism
    1. ABSTRACT
    2. INTRODUCTION
    3. CONCLUSION AND DISCUSSION
    4. REFERENCES
    5. KEY TERMS AND DEFINITIONS
  29. Chapter 21: Global Perspective in Tourism Development
    1. ABSTRACT
    2. INTRODUCTION
    3. LITERATURE REVIEW
    4. METHODOLOGY
    5. FINDINGS
    6. DISCUSSION AND CONCLUSION
    7. REFERENCES
    8. KEY TERMS AND DEFINITIONS
  30. Chapter 22: The Impact of Integrated Marketing Communications on Hotel Brand Equity
    1. ABSTRACT
    2. INTRODUCTION
    3. BACKGROUND
    4. INTEGRATED MARKETING COMMUNICATIONS IN TOURISM AND HOSPITALITY
    5. EMPIRICAL RESEARCH IN HIGH-QUALITY HOTELS IN ITALY
    6. SOLUTIONS AND RECOMMENDATIONS
    7. FUTURE RESEARCH DIRECTIONS
    8. CONCLUSION
    9. ACKNOWLEDGMENT
    10. REFERENCES
    11. ADDITIONAL READING
    12. KEY TERMS AND DEFINITIONS
  31. Chapter 23: Expatriate Selection and Retention
    1. ABSTRACT
    2. INTRODUCTION
    3. BACKGROUND: MULTINATIONAL CORPORATIONS (MNCS)
    4. HOTEL INDUSTRY: CHINA
    5. IDENTIFYING AND ASSESSING THE OTHER CHARACTERSITCS
    6. FUTURE RESEARCH AND DIRECTIONS
    7. CONCLUSION
    8. REFERENCES
    9. ADDITIONAL READING
    10. KEY TERMS AND DEFINITIONS
  32. Chapter 24: Best “Experience” Practices in Medical Tourism
    1. ABSTRACT
    2. CURRENT TREND
    3. MACRO ENVIRONMENT: THE EXPERIENCE ECONOMY
    4. GOAL OF H2H: EXCELLENT CARE
    5. BEST PRACTICES IN MEDICAL TOURISM
    6. REFLECTION BASED ON H2H WORK EXPERIENCE
    7. CONCLUSION
    8. REFERENCES
    9. KEY TERMS AND DEFINITIONS
    10. Appendix
  33. Chapter 25: Explaining Consumer Behavior in the Hospitality Industry
    1. ABSTRACT
    2. INTRODUCTION
    3. BACKGROUND
    4. METHODOLOGY
    5. RESULTS
    6. FUTURE RESEARCH DIRECTIONS
    7. CONCLUSION
    8. ACKNOWLEDGMENT
    9. REFERENCES
    10. ADDITIONAL READING
    11. KEY TERMS AND DEFINITIONS
  34. Chapter 26: Staff Turnover at the Crossboarder Hotel Company
    1. ABSTRACT
    2. INTRODUCTION
    3. LITERATURE REVIEW
    4. DISCUSSION AND RECOMMENDATIONS
    5. IMPLICATIONS FOR MANAGEMENT
    6. LIMITATIONS
    7. FUTURE RESEARCH
    8. CONCLUSION
    9. REFERENCES
    10. KEY TERMS AND DEFINITIONS
  35. Compilation of References
  36. About the Contributors