The very word “overseas” has no place in Honda’s vocabulary because the corporation sees itself as equidistant from all its key customers. i
—Kenichi Ohmae, management thinker (1943–), The Borderless World (1990)
Today, businesses of all sizes seek customers globally to create huge business development opportunities. The increasingly global business environment compels business development managers at these firms to approach negotiations in the global arena from a vantage point differently, accounting for aspects ...
