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Green Technology Applications for Enterprise and Academic Innovation

Book Description

In the age of corporate responsibility, green technology and sustainability continue to grip the consciousness of business and academic institutions. However, development of appropriate business-driven green applications requires an awareness of best practices of the green agenda. Green Technology Applications for Enterprise and Academic Innovation addresses the importance of green technology and sustainability for technology, enterprise, and academic innovation in energy management, renewable energy, and carbon reduction strategies. This book acts as the bridge for practitioners, academia, businesses, industrialists, governmental executives, and students seeking research in this emerging area.

Table of Contents

  1. Cover
  2. Title Page
  3. Copyright Page
  4. Book Series
  5. Preface
    1. OVERVIEW OF THE BOOK
  6. Chapter 1: The Effect of Web 2.0 Usage in E-Service Quality in Hospitality
    1. ABSTRACT
    2. INTRODUCTION
    3. THE IMPORTANCE OF THE INTERNET AND INTERNET-BASED MARKETING
    4. E-MARKETING IN HOSPITALITY: THEORETICAL REVIEW
    5. TRENDS OF WEB 2.0 IMPLEMENTATION IN E-MARKETING IN E- HOSPITALITY MARKETING
    6. QUALITY OF SERVICE OF THE WEB SITE IN ELECTRONIC SERVICE QUALITY (E-SQ)
    7. SCIENTIFIC MODELS FOR E-SQ EVALUATION IN HOSPITALITY
    8. EMPIRICAL RESEARCH: THE USAGE OF WEB 2.0 IN HOSPITALITY
    9. CONCLUSION
    10. REFERENCES
    11. KEY TERMS AND DEFINITIONS
  7. Chapter 2: Forecasting the Trends in Cloud Computing and its Impact on Future IT Business
    1. ABSTRACT
    2. INTRODUCTION
    3. CLOUD COMPUTING BASICS
    4. CLOUD ENABLING TECHNOLOGIES
    5. EVOLUTION OF CLOUD COMPUTING
    6. TRENDS IN CLOUD COMPUTING
    7. BUSINESS IMPACT ON CLOUDS
    8. FORECASTING THE FUTURE OF CLOUD
    9. CONCLUSION
    10. REFERENCES
    11. KEY TERMS AND DEFINITIONS
  8. Chapter 3: Teaching Accounting and Management through Business Simulation
    1. ABSTRACT
    2. INTRODUCTION
    3. ACCOUNTANT’S COMPETENCIES: A BRIEF LITERATURE REVIEW
    4. ACCOUNTING EDUCATION AND THE EUROPEAN HIGHER EDUCATION AREA (EHEA)
    5. IMPLEMENTING BUSINESS SIMULATION (BS) AT ISCAP/IPP
    6. METHODOLOGY
    7. RESULTS AND ANALYSIS
    8. EVALUATION OF BUSINESS SIMULATION EXPERIENCE
    9. RECOMMENDATIONS AND CONCLUSION
    10. REFERENCES
    11. KEY TERMS AND DEFINITIONS
  9. Chapter 4: Microfinance Banks and their Impact on Small and Medium Scale Industries for Economic Growth
    1. ABSTRACT
    2. INTRODUCTION
    3. LITERATURE REVIEW
    4. PRESENTATION AND ANALYSIS OF DATA
    5. TEST OF HYPOTHESES
    6. CONCLUSION
    7. RECOMMENDATIONS
    8. REFERENCES
    9. KEY TERMS AND DEFINITIONS
  10. Chapter 5: Sustainable Shipping to Meet the Needs of Small Island Developing States
    1. ABSTRACT
    2. INTRODUCTION
    3. FROM WIND TO CARBON
    4. SHIPPING AND THE ENVIRONMENT
    5. MARGINALIZED SMALL ISLAND STATES AND COASTAL COMMUNITIES
    6. SUSTAINABLE SHIPPING
    7. PAST APPLICATIONS OF HYBRID SAIL
    8. MODERN EXAMPLES
    9. GREENHEART PROJECT
    10. GREENHEART POTENTIAL
    11. ANALYSIS AND CONCLUSION
    12. REFERENCES
    13. ADDITIONAL READING
    14. KEYWORDS
  11. Chapter 6: The Role of Multinational Corporations in Community Development Initiatives in Cameroon
    1. ABSTRACT
    2. INTRODUCTION
    3. CONCEPTUAL FRAMEWORK OF THE STUDY
    4. ROLE OF CSR BY MNCS IN COMMUNITY DEVELOPMENT IN CAMEROON
    5. COMMUNITY PROJECTS BY GUINNESS CAMEROUN
    6. COMMUNITY ACTIVITIES BY BAT CAMEROON
    7. CORPORATE SOCIAL RESPONSIBILITY INITIATIVES BY MTN-CAMEROON
    8. CONCLUSION
    9. REFERENCES
    10. KEY TERMS AND DEFINITIONS
  12. Chapter 7: Social Networking Technology
    1. ABSTRACT
    2. INTRODUCTION
    3. BACKGROUND
    4. BRIEF CONTEXT ANALYSIS OF THE PROJECT COVERAGE AREA
    5. METHODOLOGY USED IN THE DEVELOPMENT OF THE COMMUNITY INFORMATICS SOCIAL NETWORK SOLUTIONS
    6. THE CONTEXT MODEL OF THE COMMUNITY INFORMATICS SOCIAL NETWORK
    7. THE GEOHUBNET ONLINE COMMUNITY STRUCTURE
    8. THE IMPLEMENTATION STRATEGIES FOR THE PILOT COMMUNITY INFORMATICS SYSTEM PROJECT
    9. FUTURE DIRECTION OF THE PROJECT
    10. CONCLUSION
    11. RECOMMENDATIONS FOR FUTURE WORK
    12. References
    13. KEY TERMS AND DEFINITIONS
  13. Chapter 8: Engendering Sustainable Development through the Adoption of Digital Publishing Innovations
    1. ABSTRACT
    2. INTRODUCTION
    3. BACKGROUND
    4. INFORMATION NEED FOR SUSTAINABLE DEVELOPMENT
    5. FUTURE RESEARCH DIRECTIONS
    6. CONCLUSION
    7. REFERENCES
    8. KEY TERMS AND DEFINITIONS
  14. Chapter 9: Sustainable Energy and the Growth of Small and Medium Enterprises in Ghana
    1. ABSTRACT
    2. INTRODUCTION
    3. BACKGROUND
    4. MAIN FOCUS OF THE CHAPTER
    5. FUTURE RESEARCH DIRECTIONS
    6. CONCLUSION
    7. REFERENCES
    8. ADDITIONAL READING
    9. KEY TERMS AND DEFINITIONS
  15. Chapter 10: Sustainability in Higher Education
    1. ABSTRACT
    2. INTRODUCTION
    3. BACKGROUND
    4. METHODOLOGY
    5. RESULTS
    6. DISCUSSION
    7. CONCLUSION AND THE FUTURE
    8. REFERENCES
    9. KEY TERMS AND DEFINITIONS
  16. Chapter 11: Reframing Corporate Social Responsibility in Developing Countries
    1. ABSTRACT
    2. INTRODUCTION
    3. CSR AND THE NIGER DELTA
    4. RESEARCH METHODS, SAMPLING, AND PROCEDURES
    5. DATA ANALYSIS
    6. SUMMARY AND CONCLUSION
    7. REFERENCES
    8. KEY TERMS AND DEFINITIONS
  17. Chapter 12: Green Data Center
    1. ABSTRACT
    2. INTRODUCTION
    3. BACKGROUND
    4. GREENNESS METRICS OF DATA CENTER
    5. ENERGY-EFFICIENT DATA CENTER
    6. FUTURE RESEARCH DIRECTIONS
    7. CONCLUSION
    8. REFERENCES
    9. KEY TERMS AND DEFINITIONS
  18. Chapter 13: Corporate Strategy from the Bottom
    1. ABSTRACT
    2. INTRODUCTION
    3. BACKGROUND
    4. CORPORATE STRATEGY FROM THE BOTTOM
    5. FUTURE RESEARCH DIRECTIONS
    6. CONCLUSION
    7. REFERENCES
    8. ADDITIONAL READING
    9. KEY TERMS AND DEFINITIONS
  19. Chapter 14: The Contribution of Teleworking towards a Green Computing Environment
    1. ABSTRACT
    2. INTRODUCTION
    3. BACKGROUND
    4. A CONCEPTUAL MODEL OF GREEN TELEWORKING
    5. DISCUSSION OF THE USEFULNESS OF THE MODEL AND FUTURE RESEARCH DIRECTIONS
    6. CONCLUSION
    7. REFERENCES
    8. ADDITIONAL READING
    9. KEY TERMS AND DEFINITIONS
  20. Chapter 15: Financial Sustainability of the Private-Public Partnership Projects
    1. ABSTRACT
    2. INTRODUCTION
    3. BACKGROUND: SOME GENERAL FIGURES ABOUT PPP PROJECTS
    4. PUBLIC-PRIVATE PARTNERSHIP AND EU FUNDS: POSSIBILITIES FOR CROATIAN STAKEHOLDERS
    5. EU FUNDS AS AN ALTERNATIVE TO PPP IN CROATIA: CONTROVERSIES AND PROBLEMS
    6. POSSIBLE IMPROVEMENT: SOLUTIONS AND RECOMMENDATIONS
    7. FUTURE RESEARCH DIRECTIONS
    8. CONCLUSION
    9. REFERENCES
    10. ADDITIONAL READING
    11. KEY TERMS AND DEFINITIONS
  21. Chapter 16: Sustainable Production Planning Supporting Entrepreneurial Success and Environmental Friendliness
    1. ABSTRACT
    2. INTRODUCTION
    3. BACKGROUND
    4. SUSTAINABLE PRODUCTION PLANNING
    5. FUTURE RESEARCH DIRECTIONS
    6. CONCLUSION
    7. ACKNOWLEDGMENT
    8. REFERENCES
    9. KEY TERMS AND DEFINITIONS
  22. Chapter 17: Simulation of Knowledge Intensive Processes
    1. ABSTRACT
    2. KNOWLEDGE ECONOMY
    3. KNOWLEDGE INTENSITY
    4. COMBINING KNOWLEDGE MANAGEMENT WITH BUSINESS PROCESS SIMULATION
    5. INFLUENCE OF SIMULATION AND KNOWLEDGE MANAGEMENT ON GREEN ICT
    6. CONCEPTUAL MODEL COMBINING THE STRENGHTS OF KNOWLEDGE MANAGEMENT AND BUSINESS PROCESS SIMULATION IN AID OF GREEN ICT
    7. FUTURE RESEARCH DIRECTIONS
    8. CONCLUSION
    9. REFERENCES
    10. KEY TERMS AND DEFINITIONS
    11. ENDNOTES
  23. Chapter 18: Vertical Landscape Desıgn
    1. ABSTRACT
    2. INTRODUCTION
    3. PLANNING
    4. DESIGN
    5. PLANTING DESIGN
    6. MAINTENANCE
    7. CONCLUSION
    8. REFERENCES
    9. ADDITIONAL READING
    10. KEY TERMS AND DEFINITIONS
  24. Compilation of References
  25. About the Contributors