Late Modern/Postmodern: Change Sparks New Forms of Expression

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The 1960s was a period of major social, political, and cultural upheaval around the world. People rebelled against restrictive norms. They wanted change and took action. Students and activists protested the Vietnam War. African Americans, fed up with being treated as second-class citizens, stood up for civil rights. Women rallied for equal pay at work, and gay people fought back against police harassment.

This emphasis toward action and activism filtered into graphic design, as well—with typography being a case in point. Developments in printing technology gave designers more control ...

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