Record Label Project

In this chapter's project, we'll roll up our sleeves to create a new logo identity, coming up with three different logos for a record label. It's common in logo design projects to create at least three versions of a logo for a client to review. I would recommend that you begin by creating your logos in black and white. It is important that a logo's design hold up in black-and-white form before it is tested with different color treatments.

Figure 7.24. Musical tastes vary greatly. And, as we'll soon find out, so do tastes in logo design.

Case Study: Dinny Bin Records

Here's a case study just for kicks. This is a recent logo ...

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