MIND DESIGN for LACOSTE BY TOM DIXON
The conceptual rigour behind the work of London-based Mind Design is balanced by an emphasis on flexible creative solutions. Dedicated to the integration of a central idea over a range of applications, the studio fight the static restrictions of print with subtle variations. Its approach is immediately accessible yet is always justified with deeper consideration. In contrast to corporate studio structure, Mind Design benefits from an individuality and spontaneity that is maintained throughout every project.
After graduation Holger Jacobs accepted an opportunity to work in Japan, an experience that continues to have a strong influence on his work. From this different cultural perspective he developed a deeper ...
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