Chapter 2
Getting Started with Google+
In This Chapter
Creating a Google+ account
Understanding circles
Learning the etiquette
Before you can build a marketing strategy, you have to be familiar with the tools. That familiarity starts with creating or enabling your Google+ profile, and increases as you get comfortable using it.
The interface for Google+ changes frequently. Much of this is par for the course in writing about any social network. However, if you’re lost because the interface or sounds have changed, wander over to this book’s Google+ page at http://stay.am/gplusmarketingpage, or ask me via my profile at http://profiles.google.com/jessestay. Overall, the concepts in this chapter should remain the same.
Accounting You In
If you haven’t already — over 200 million people have, according to Google — create a Google account and set up your Google profile. (I don’t add the + next to the word Google in the phrase Google profile. This profile is on every Google site and refers to it as your personal profile.)
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