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Google+ for Business: How Google's Social Network Changes Everything by Chris Brogan

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1. How Did I Get Here?

You should be a bit skeptical about starting with yet another social network. And it’s not like I know every person picking up this book, but some of you just started figuring out Facebook not too long ago and maybe still don’t understand what all the fuss is about Twitter. And here comes another living-in-his-own-world marketer/business guy telling you that Google+ is where it’s at, right?

I’ve decided to make the first chapter of this book a bit of an answer to the question “why?” because I think it’s important. Whenever you hear the buzz about something new, that’s probably the first big question that rushes into your head. Why should I have to know about this? Why must I spend even more time typing into yet another ...

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