About the Author

Justin Cutroni is a Google Analytics Authorized Consultant. He has been working with Google Analytics (GA), and its predecessor Urchin on Demand, since April 2005. In his current role as Director of Analytics at EpikOne, he is responsible for designing and delivering enterprise level web analytics solutions based on GA. Justin also conducts technical and non-technical training seminars for clients. In his spare time Justin authors the popular GA blog Analytics Talk.

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