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Global Media Convergence and Cultural Transformation

Book Description

New media and technology are firmly embedded in our contemporary society and culture. The application of the internet and mobile communications, including online gaming, has made a huge impact on political participation, business, education, and social relations.Global Media Convergence and Cultural Transformation: Emerging Social Patterns and Characteristics aims to engage the complex relationship between technology, culture, and socio-economic elements by exploring it in a transnational, yet contextually grounded, framework. This book explores diverse perspectives and approaches, from political economy to cultural studies, and from policy studies to ethnography, In order to reflect varied perspectives on the convergence of culture and new media technology.

Table of Contents

  1. Cover
  2. Title Page
  3. Copyright Page
  4. Editorial Advisory Board and List of Reviewers
    1. EDITORIAL ADVISORY BOARD
  5. Preface
  6. Section 1: Cultural Convergence and Globalization
    1. Chapter 1: Super-Sized Fandom
      1. ABSTRACT
      2. INTRODUCTION
      3. BACKGROUND
      4. CONCLUSION
    2. Chapter 2: Urban Screens and Transcultural Consumption between South Korea and Australia
      1. ABSTRACT
      2. INTRODUCTION
      3. URBAN SCREENS: MEDIA CONVERGENCE AND CULTURAL REVITALISATION
      4. THE LIVE TELEMATC EVENT: NEW MEDIA ART AND CULTURAL CITIZENSHIP
      5. THE LIVE TELEMATIC EVENT: AUDIENCES AND TRANSCULTURAL CONSUMPTION
      6. CONCLUSION
      7. APPENDIX 1
    3. Chapter 3: Sharing Bites on Global Screens
      1. ABSTRACT
      2. INTRODUCTION
      3. SHRINKING MEDIA
      4. SNACKING SOCIALLY
      5. RE-REPRODUCTION
      6. MODERN PEOPLE
      7. CONCLUSION
    4. Chapter 4: Global Media and Information Ethics
      1. ABSTRACT
      2. INTRODUCTION
      3. MEDIA ETHICS AND GLOBALIZATION
      4. ALTERNATIVE MODELS
      5. GLOBAL MEDIA AND INFORMATION ETHICS?
      6. Conclusion
    5. Chapter 5: Public Discourses on the Korean Wave in Taiwan
      1. ABSTRACT
      2. INTRODUCTION
      3. BACKGROUND
      4. ANALYSIS: FROM CONTEXTS TO TEXTS
      5. FUTURE RESEARCH DIRECTIONS
      6. CONCLUSION
    6. Chapter 6: The Emerging Media Exchange in the Cultural Regionalization of Asia
      1. ABSTRACT
      2. INTRODUCTION
      3. LITERATURE REVIEW
      4. HYBRID REGIONALISM IN EAST ASIAN POPULAR CULTURE
      5. FUTURE RESEARCH DIRECTION
      6. CONCLUSION
    7. Chapter 7: New Imagined Community by Cultural Participation
      1. ABSTRACT
      2. INTRODUCTION
      3. IMAGINED COMMUNITY AND TECHNOLOGY
      4. TECHNOLOGY AND MATERIALITY: (MATERIAL) ORIGINAL VS. (DIGITAL) COPY
      5. THE HISTORY OF TAIWAN’S CULTURAL POLICY AND CHANGING ROLES OF PUBLIC MUSEUMS
      6. CHARACTERISTICS OF DIGITIZATION PROGRAM
      7. CONCLUSION
  7. Section 2: Convergence of New Media
    1. Chapter 8: New-Media-Based Attention Implosion and Television Publicness in the Era of Internet-TV Convergence
      1. ABSTRACT
      2. INTRODUCTION
      3. SOCIAL AND TECHNOLOGICAL BASES OF ATTENTION IMPLOSION
      4. ATTENTION IMPLOSION AS MOMENT OF COLLECTIVE INTERPRETATION
      5. AUDIENCE PARTICIPATION AND AUDIENCE POWER?
      6. CONCLUDING DISCUSSION
    2. Chapter 9: Bearing Witness through Technology
      1. ABSTRACT
      2. INTRODUCTION
      3. MEDIATED MODERNITY AND MORALITY
      4. DISTANT PROXIMITY OF MEDIATED REALITY
      5. VISUALITY AND THE COMMUNICATION OF SUFFERING
      6. THE VIRAL APPEAL OF SUFFERING
      7. CONCLUSION
    3. Chapter 10: Mum’s the Word
      1. ABSTRACT
      2. INTRODUCTION
      3. LOGGING ONTO THE SOCIAL: CONTEXTUALIZING CHINA AND SOCIAL MEDIA
      4. HOME AND AWAY: A CASE STUDY OF FUDAN UNIVERSITY STUDENTS
      5. STILL MOBILE: CONCLUSIONS ON CHINA’S MOBILE TECHNOCULTURES
    4. Chapter 11: The Electronic Pontifices Maximi
      1. ABSTRACT
      2. INTRODUCTION
      3. THE RIGHT TO COMMUNICATE: A CONCEPTUAL FRAMEWORK
      4. MEDIA TECHNOLOGY, POWER AND SOCIETY
      5. MEDIA, GLOBAL CAPITALISM AND THE THREAT OF THE RIGHT TO COMMUNICATE
      6. SOCIAL NETWORKING AND THE RIGHT TO COMMUNICATE: IS THERE A POSSIBILITY?
    5. Chapter 12: A Picture and A Thousand Words
      1. ABSTRACT
      2. INTRODUCTION
      3. BACKGROUND
      4. MOBILE SOCIAL COMPUTING FOR DEVELOPING REGIONS
      5. FUTURE RESEARCH DIRECTIONS
      6. CONCLUSION
  8. Section 3: Mobile Technology and Culture
    1. Chapter 13: Going Online in the PC Graveyard
      1. ABSTRACT
      2. INTRODUCTION
      3. DIFFERENT “INTERNETS”
      4. JAPANSESE LANGUAGE: A BLESSING IN DISGUISE?
      5. PERSONALIZATION OF KEITAI
      6. LEADING PRIVATE LIVES IN PUBLIC SPACE
      7. MOBILE INTERNET AS AN EASIER AND SAFER ALTERNATIVE
      8. CONCLUSION: “JAPANESE-STYLE” IT REVOLUTION
    2. Chapter 14: Exploring the Diffusion of Mobile Phone among Zimbabwean Migrants in Botswana
      1. ABSTRACT
      2. EXPLORING THE DIFFUSION OF MOBILE PHONE AMONG ZIMBABWEAN MIGRANTS IN BOTSWANA
      3. DIFFUSION THEORY AND MOBILE PHONE DIFFUSION
      4. DATA COLLECTION
      5. ANALYSIS AND DISCUSSION: DIFFUSION OF MOBILE PHONE AND TRANSFORMATION
      6. CONCLUSION AND SUGGESTION
    3. Chapter 15: The Triumph of Shanzhai
      1. ABSTRACT
      2. INTRODUCTION
      3. SHANZHAI MOBILE PHONES
      4. BRANDS AND SHANZHAI PHONES
      5. CHARACTERISTICS OF CHINESE URBAN YOUTH AND SHANZHAI PHONES
      6. METHODOLOGY
      7. RESEARCH FINDINGS
      8. DISCUSSION AND CONCLUSION
    4. Chapter 16: Convergence of Mobile TV with Everyday Life1 and Culture
      1. ABSTRACT
      2. INTRODUCTION
      3. MOBILE TV
      4. DISCUSSION
      5. FUTURE RESEARCH DIRECTION
      6. CONCLUSION
    5. Chapter 17: Call Centers, India, and a New Politics
      1. ABSTRACT
      2. INTRODUCTION
      3. WHY INDIA FOR OUTSOURCING?
      4. GLOBALIZATION AND NEO-COLONIZATION: IMPACT ON CULTURE AND CULTURAL IDENTITY
      5. SOLUTIONS AND RECOMMENDATIONS
      6. FUTURE RESEARCH DIRECTIONS
      7. CONCLUSION
  9. Section 4: Games
    1. Chapter 18: Mobile Games in China
      1. ABSTRACT
      2. INTRODUCTION
      3. BACKGROUND: THE BUSINESS AND CULTURE OF MOBILE GAMES
      4. MOBILE GAMING IN CHINA8
      5. FUTURE RESEARCH DIRECTIONS
      6. CONCLUSION
    2. Chapter 19: Cinema of the Gun
      1. ABSTRACT
      2. INTRODUCTION
      3. BACKGROUND
      4. STS AND GAMES
      5. STS AND THE FIRST PERSON SHOOTER
      6. CONCLUSION
    3. Chapter 20: Playing as Producing
      1. ABSTRACT
      2. INTRODUCTION
      3. BACKGROUND AND LITERATURE REVIEW
      4. CASE STUDY: LOCALIZAITION PRACTICED BY ELECTRIONIC ARTS IN TAIWAN
      5. CONTRADICTIONS IN GLOCALIZATION AND CONVERGENCE CULTURE
      6. CONCLUSION
  10. Section 5: Corporate Convergence and Media Market
    1. Chapter 21: TV Box on the Internet
      1. ABSTRACT
      2. INTRODUCTION
      3. BACKGROUND
      4. THE POLITICAL ECONOMY OF ONLINE TELEVISIN AND IPTV IN CHINA
      5. TOWARD A SPATIALIZATION OF POLIITCAL CONTROL
    2. Chapter 22: Corporate Strategies in Media Convergence
      1. ABSTRACT
      2. INTRODUCTION
      3. THE EARLY CORPORATE STRATEGIES OF ASIAN CULTURAL CORPORATIONS
      4. GLOBAL STRATEGIES OF CONVERGED CONGLOMERATES
      5. NEW CORPORATE STRATEGIES: SONY AND SAMSUNG’S NETWORKED-BASED CONVERGENCE
      6. CONCLUSION AND DISCUSSION
    3. Chapter 23: Fostering Innovation in Converging Audiovisual Media Services
      1. ABSTRACT
      2. INTRODUCTION
      3. BACKGROUND
      4. INNOVATION IN AUDIOVISUAL MEDIA SERVICES BEFORE AND AFTER THE ‘REGULATORY TURN’: A CASE STUDY
      5. NEW APPROACHES FOR UNDERSTANDING THE EFFECT OF REGULATORY CHANGES ON INNOVATION IN THE INFORMATION INDUSTRIES
      6. FUTURE RESEARCH DIRECTIONS
      7. CONCLUSION
    4. Chapter 24: The Three Cs of Key Music Sector Trends Today
      1. ABSTRACT
      2. INTRODUCTION
      3. MUSIC: NO LONGER CINDERELLA AT THE MEDIA INDUSTRIES BALL
      4. FROM COMMODIFICATION, CONCENTRATION AND CONVERGENCE TO ‘CRISIS’?
      5. FROM ‘CRISIS’ TO NEW FORMS OF COMMODIFICATION, CONCENTRATION AND CONVERGENCE
      6. STILL COOL: COMMODIFICATION, CONCENTRATION AND CONVERGENCE
  11. Compilation of References
  12. About the Contributors