CHAPTER 88
LATIN AMERICA
MICHEL HERMANS AND ALEJANDRO SIOLI
Upon acquiring McDonald’s Latin American operations in August 2007, Arcos Dorados became its largest franchisee in the world. The company is building on the region’s economic expansion, exhibiting a strong growth strategy that has led it to open 232 new McDonald’s restaurants, 124 McCafé locations, and 430 Dessert Centers; and to remodel 308 existing restaurants. By the end of 2011, Arcos Dorados operated 1,755 McDonald’s restaurants, 267 McCafés, and 1,300 Dessert Centers in 20 countries throughout Latin America and the Caribbean. Moreover, it has committed to open at least another 250 restaurants from 2011 to 2013. The company employs approximately 86,000 people, has its corporate ...
Get Global HR Competencies: Mastering Competitive Value from the Outside-In now with the O’Reilly learning platform.
O’Reilly members experience books, live events, courses curated by job role, and more from O’Reilly and nearly 200 top publishers.
