Praise for Global Franchising Operations Management

“While much has been published in franchising over the years, this book, for perhaps the first time, recognizes the important role franchising is playing in developing countries and emerging markets around the world. As a franchise consultant for close to 30 years, I found the case studies to be as fascinating as they were informative.”

Mark C. Siebert, CEO, The iFranchise Group, Inc.,www.ifranchisegroup.com, USA

“Ilan Alon, a superb researcher and scholar on international business and franchising, continues to add significantly to the field in his new publication, Global Franchising Operations Management. A prolific writer with experience in Asia, Europe, and the Middle East, Ilan has published ...

Get Global Franchising Operations Management: Cases in International and Emerging Markets Operations now with the O’Reilly learning platform.

O’Reilly members experience books, live events, courses curated by job role, and more from O’Reilly and nearly 200 top publishers.