About the Authors
Floyd Earl Smith is a leading Silicon Valley technical communicator and author, with more than 20 books to his credit. His career includes a long stint at Apple in the 1990s, as well as work for Microsoft, IBM, AltaVista, AOL, and financial institution HSBC. Floyd’s best-sellers include Creating Web Pages For Dummies, 9th Edition; several editions of AutoCAD For Dummies; and Internet Marketing For Dummies. In addition to his writing work, Floyd is active in 350 Bay Area, a Northern California nonprofit working to reduce greenhouse gas emissions and limit climate change.
Kathy Taylor is one of the leading executive recruiters in Silicon Valley, boasting a success record of more than 95 percent on searches. She concentrates on startups and emerging growth companies, serving as the go-to person for many VCs (venture capital firms) in Silicon Valley. Kathy served for ten years as head of TalentPlanet, a boutique executive search from specializing in the C-suite (CEOs, CFOs, and so on), as well as top positions in sales, marketing, and business development. Productivity expert Hugh Culver says of Kathy, “If you get a chance to work with Kathy, don’t let it slip by!”
Dedication
Kathy and Floyd dedicate this book to the many talented people who continue to build a new world online that’s more open, interesting, and fun than what came before.
Authors' Acknowledgments
Kathy and Floyd would like to thank Wiley for the opportunity to write this foundational book in the ...
