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Get Your Photography on the Web: The Fastest, Easiest Way to Show & Sell Your Work by Rafael “RC” Concepcion

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Case Study 02: Michael McCaskey www.MichaelMcCaskey.com

The Problem:

As NFL return specialist Devon Hester ran back a 64-yard punt from Chris Kluwe on December 20, 2010, there were tons of camera lenses trained on him. Every photographer was poised to capture a record-breaking moment. In the middle of all of the photographers, Michael McCaskey aimed his 400mm f/2.8 lens, smiling a little broader than everyone else. You see, Michael’s not just a great photographer, he’s the current chairman of the board of the Chicago Bears. Eschewing the skybox, Michael wanted to be right on the field when the moment happened.

image

Aside from running the Bears organization, ...

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