Foreword

You may be standing in an airport bookstore or perhaps you see this book sitting on a colleague’s desk. You pick it up and thumb through it. You may wonder: “Should I buy this book and read it . . . or not?”

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My answer is resoundingly YES, . . . you should!

So why is this book important to read? Because it’s a guidebook for what’s going to be, for the future that is really not optional—the VUCA world of Volatility, Uncertainty, Complexity, and Ambiguity. Because it will give you an entirely new angle on how to approach your job as a business leader in this VUCA world. Bob Johansen has created a book that is exceptional in its originality and clarity of expression as well as in its effective blending of theory and practical examples. ...

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