GET SCRAPPY:A REFERENCE GUIDE
Are you ready to start getting scrappy? Here’s a handy reference guide to help you implement this framework at your organization.
The Scrappy Mindset
–Brains Before Budget: Scrappy marketers always look before they leap.
–Market Like a Mousetrap: Be on the lookout for ways to be more effective and efficient with your marketing.
–See Ideas Everywhere: Technology today moves too fast to be confined by your industry or market when it comes to looking for ideas you can borrow in your work.
The Brand Behind the Megaphone
Strong brands with something to say matter more than ever in the digital age. Remember to create a ...
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