Day 8
Rest Day. In the first week of the Get Clients Now! program, you may have encountered two of the biggest obstacles to marketing success: fear and resistance. If looking at some of the items on your Daily Actions list made your stomach flutter or your throat get tight, that was fear. If you found yourself thinking, “Yuck,” “Not me,” or “Not now,” and digging in your heels, that was resistance. Know that you are not alone in these feelings. You may not hear other folks talk about this at the Chamber of Commerce, but most people feel afraid, resistant, or both, about certain elements of marketing.
Identifying the source of these feelings and why you have them is beyond the scope of this book. What you need now is to get past them in order ...
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