ANOTHER WORD ABOUT FEAR
The thought of making follow-up calls may be even more paralyzing than cold calling. After all, this is someone you already believe needs your services. Maybe you’ve already talked or sent information. You’ve invested some time or made a personal connection, so now if you hear no, the rejection really feels personal.
What you have to remember is that rejection is not about you. This is a business transaction. Your prospects are deciding whether and how to spend their time and money. They are choosing to work on achieving their goals and fixing their problems, or not. They are choosing to hire a qualified person who truly cares whether they get what they want and need (that’s you), or not. They are choosing to spend their ...
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