ABOUT THE AUTHOR

James Bannerman

Creative Change Agent

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James Bannerman is a Creative Change Agent who combines creativity with psychology to help businesses innovate.

As an Innovation Consultant he has worked with many leading organisations including British Airways, Orange, Starbucks, Rolls-Royce and HSBC, as well as at the National Space Centre on a mission to Mars. He also lectures on business creativity and innovation on the MBA programmes at Warwick Business School, Grenoble Ecole de Management and Oxford Brookes University, where he is currently doing a PhD on the impact of lateral thinking upon organisational performance.

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